An Asheville, North Carolina Bed & Breakfast Inn

84 Oakland Road
Asheville, NC 28801

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Come To Asheville For The 2017 Southern Conference Basketball Tournament!

February 10th, 2017 by Corey A. Edwards

2017 Southern Conference Basketball TournamentThe Southern Conference Basketball Tournament will be in Asheville from March 3rd through the March 6th, 2017! Where will you be?

Every year, the UNCA campus resounds with the excitement the Southern Conference Basketball Tournament brings. The excitement surrounding the SoCon Tournament is not restricted to the UNCA campus, either! All of Asheville gets involved with special events and activities all around town and throughout the weekend.

Asheville’s Southern Conference Basketball Tournament Events

Downtown Dribble – Saturday, March 4th, 11am
Asheville’s Pack Square in downtown is the site of the annual Downtown Dribble. Downtown Dribble is 500 or more kids dribbling basketballs from Pack Square to the the U.S. Cellular Center. Cheerleaders, bands, and team mascots will also be on hand. You do NOT want to miss this spectacle. The sound of all that dribbling is fantastic …

Celebrate Asheville Day and Ingles JamFest – Sunday, March 5th, 2 pm to 4:45 pm
Celebrate Asheville is the Southern Conference’s way of thanking Asheville for hosting the Southern Conference Basketball Tournament. Ingles JamFest is an outdoor tailgate party held outside the U.S. Cellular Center. JamFest will feature live music by Lyric and Joe Lasher, along with offerings from local food and beverage vendors.

Hometown Heroes Day – Monday, March 6th, 7 pm to 10 pm
Come honor the people and organizations that help keep us all safe during the final day of SoCon 2017. Members of the military, fire, police, government, education, civil service, and more will be recognized.

The above list just scratches the surface of all that takes place during Southern Conference weekend. For more information on events and specials around town, visit the and

Clearly, SoCon Tournament week is a rite of spring here in Asheville. Add in our excellent collection of restaurants, breweries, shopping and activities, and you’ll see why Asheville is such a popular city!

2017 Southern Conference Basketball Tournament

March 03 – March 06, 2017
US Cellular Center Arena – 87 Haywood Street
Kimmel Arena – 227 Campus Drive
Visit for tickets and more information.

Southern Conference Basketball Tournament Lodging
North Lodge on Oakland would be proud to be your home away from home during the 2017 SoCon Tourney. We’re just minutes from the US Cellular Center Arena and, as of this writing, we still have rooms available – but we wont for long!. Come to town early and enjoy discounted weekday rates at North Lodge.

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